Toggle Watch

Tactile Watch

The Product

The utility of knowing the time has become a secondary function in wearing a wrist watch. The primary role of the watch for most users is now to make a statement about fashion. But, with the emergence of smart watches users want a balance of classic style with an element of tech. In creating Toggle I wanted a watch that had to be prompted with a classic button with tactile feedback, but that delivered a tech display.

The button delivers a secondary function in that it allows the user to have more of an interaction than a normal wristwatch. With the recent success of the fidget cube it’s become apparent that people enjoy physical feedback from their products and the Toggle Watch is capitalizing on that.

My Role

Industrial Designer